Monday, July 9, 2007

Live Earth Awareness


Awareness? The developed world is already highly aware of the fact of global warming. The debate is over whether or not humankind is the primary contributor to the trend.The concerts were held on the premise of "raising awareness". At the same time, this PR effort produced 1000+ tons of garbage, resulted in countless gallons of fuel used by airplanes and cars for the performers and the concert-going attendees, and used countless kilowatts of electricity to power the events. The producers, Al Gore, the musicians, and/or somebody has made a lot of money. And unless 100% of that money goes to actually making tangible improvements for our Earth, then it is just another PR gimmick. What a joke!!!

More on this soon!

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